Marketing & Pharma: Tuesday March 18th

UPDATE:
Over 80 professional marketers joined the conference.
[Keynote presentations and post-conference discussions can be found on our Marketing News blog]

(Event in Dutch)
Marketing in the pharmaceutical sector has changed a lot lately. We 've identified several depressing trends pharm-a-rketers are faced with:

* The increasing level of government regulations (cfr. kiwi model)
* The changing role of the consumer; she starts playing an active role
* The decreasing freedom for pharmaceutical representatives

Three remarkable actors from the industry will elaborate on these trends. We present you the following names on the confirmed guest list:

- Fonny Schenck (Managing Director Across Health, ex Janssen-Cilag)
- Alain Bovée (Marketing Director Pfizer)
- Filip Standaert (Sales & Marketing Director Neurology - Janssen-Cilag)

The event will take place on Tuesday 18th of March at De Met in Vilvoorde. We’ll start at 7.30 pm sharp.

Reception with sandwiches & drinks afterwards.
This event is free for members upon subscription (subsribe)
(non-members pay a 15€ fee and subscribe by mailing info@vlerickalumni.com)

There are 70 subscriptions until now, but there's still room for more.
Hope to see lots of you! (Route)

Marketing Quiz Vlerick Alumni: Vrijdag 14 Maart

Quizzen lééft en het is de ideale test om na te gaan of je breens niet helemaal afgestompt zijn door het harde werken en de wereld van marktaandelen, grp’s, promopressure, significanties, chi² analyses, focusgroepen etc...

Daarom organiseert de Vlerick Alumni:
"De Grote Marketing Quiz" op vrijdag avond 14 Maart 2008 (20u).

Dus schrijf jullie per 4 of 5 M3'ers en/of MGM'ers in en strijd mee voor de prachtige prijzen (van Armani merch over een nieuwe uitzet van Douwe Egberts naar champagne van Moet Chandon) die er ook dit jaar weer te winnen vallen.

Dit is volledig gratis na inschrijving.

Place to be: Inbev Lounge, vrijdag 14 maart, 20u